Hitwise Announces Australia's Most Popular Websites for 2007

First time recipients of the award include Origin Energy, beyondblue and The Wiggles.

Melbourne - 4 March, 2008 - Hitwise, the world's leading online competitive intelligence service, is pleased to announce Australia's most visited websites for 2007.

Each year, the Hitwise Online Performance Awards acknowledges the #1 ranked websites, across over 100 industries. Results of the Hitwise Online Performance Awards are based on the Internet usage of approximately 3 million Australians visiting over 134,000 Australian websites, with winners receiving the greatest market share of visits throughout 2007 in their online industry.

“With the dynamics of online marketing continually evolving, the online success of these websites in 2007 is a wonderful achievement,” says Michael Walmsley, General Manager Hitwise Asia Pacific. He adds, “This is truly a ‘people’s choice’ award, as ultimately, organisations receiving a Hitwise Online Performance Award have been determined by Australian Internet users throughout the past year.”

Hitwise congratulates the 2007 winners, which include major online and offline brands such as Seek, MySpace, Qantas and Ripcurl. First time recipients of the award include Origin Energy, beyondblue and The Wiggles.

For more information on the awards and a complete list of 2007 winners visit www.hitwise.com.au/awards or email Rheika Tompkins at press.au@hitwise.com.

About Hitwise:

Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,400 clients around the world with daily insights on how their customers interact with a broad range of competitive websites, and how their competitors use different tactics to attract online customers.

Since 1997, Hitwise has pioneered a unique, network-based approach to Internet measurement. Through relationships with ISPs around the world, Hitwise’s patented methodology anonymously captures the online usage, search and conversion behavior of 25 million Internet users. This unprecedented volume of Internet usage data is seamlessly integrated into an easy to use, web-based service, designed to help marketers better plan, implement and report on a range of online marketing programs.

Hitwise, a subsidiary of Experian (FTS: EXPN) www.experiangroup.com operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong and Singapore. More information about Hitwise is available at www.hitwise.com.

For up to date analysis of online trends, please visit the Hitwise Intelligence-Analyst Weblogs at http://weblogs.hitwise.com and the Hitwise Data Center at www.hitwise.com/datacenter